BINGO (BH AUCTION Co., Ltd.) was established and started its activities in 2017 as a Japan-based authentic auction house.

Up to today, we have been planning and managing auctions by collaborating with events and circuits with global recognition such as Tokyo Auto Salon and Suzuka Circuit, and we have achieved great success on the past auctions.

We provide operational planning services for various types of original auctions.

Our main focus is to interconnect the “individual value” rather than “total value” of rare and highly valuable collectible cars, motorcycles, race cars, and automobilia parts right from individual to individual at a higher level.

We are energetically developing our business activities to establish a culture of auctions in Japan that can be passed on to the well-established European and American collectable car market.

We support our clients to sell and bid in overseas auction by utilizing our extensive network and knowhow obtained through a strong business relationships with global prestige auction houses.

In addition, we provide import and sales services for the world’s top-tier hyper car manufacturers such as Koenigsegg and Rimac.

We are also actively participating in motor sports, and we are the title sponsor of SUZUKA 10H, an international endurance race in the GT3 category.

We believe that it is an important mission of BINGO (BH AUCTION Co., Ltd.) to raise the value of a collectable cars and to create an environment where people can truly enjoy it.

For that purpose, we are promoting the events such as the Concours d’Elegance, rally events, large-scale car shows at the convention center, as well as events for the owners of collectible cars and where they can fulfill their dreams and values of their cars.

In these times of change, the environment surrounding cars also changes at an accelerated pace.

That is why we thrive to provide various services that can set a proper value for each car and for each customer.